Sunday, March 27, 2011

Printing Industry News Digest March 25, 2011

Welcome to Printing Industry News Digest (PIND) issue 45, the summary of major news stories from the printing, packaging, digital and communication sectors. Welcome to the latest edition of PIND, incorporating brief summaries and links to the week’s key news stories so that you can look up that all important detail.

GenesisNews goes iPad! Those clever chaps at WordPress have delivered unto us a theme especially designed to display your blog on the iPad in a similar form to popular tablet software such as Flipboard. The enhanced theme is simple to use and delivers a great iPad look! Unfortunately whilst we can show you a picture (see left; click to enlarge!) you can't really see the output otherwise unless you are viewing on an iPad!

3D printing hits the news-stands with Wired magazine, whilst for a more historic look at print, this rather interesting infographic charts the life of print from China in 618 through to the wonders of the iPad in 2010!

In the current world of print, it was interesting to see how Mitsubishi in the UK is having to follow a number of other suppliers in removing its dedicated demonstration facilities. In a market where sales have reduced by some 75% since the year 2000, costs do have to be trimmed, it’s as simple as that.

Google has been busy putting together a data based publication, Think Quarterly. The newsletter is sent to Google partner companies in printed form, but is now available in digital form for those that are interested in having a read.

Last weekend the BBC’s Click came up with an interesting topic: libraries in the digital age. How is the library going to survive the onslaught of the e-book. Some interesting comment here for all parties: publisher; library; printer; and reader!

However, on the subject of digital books, the Guardian offered us a printed alternative with the new “flipback” book. Is this going to be the next big thing in publishing? It’s compact, lightweight, and doesn’t need charging. Printers might like the idea too!

Samsung’s 9 Series laptop is getting a lot of coverage this week. The 11.6 inch version has been announced with a list price of some $1199 (less than £750 as a direct conversion), which is pretty reasonable for something that is reported to be as thin as the MacBook Air, and almost as pretty! The 64Gb solid state drive is seen as below spec by many, but then that does depend on what you want to carry around on your laptop I guess; it’s a price v. weight v. availability thing that the individual needs to calculate.

Samsung has also been doing some good and competitive things with its Galaxy tablets and their pricing, with details of the 8.9 and 10.1 inch models. A 16Gb version of the 10 inch product is coming in at just $499. A direct conversion of that equates to £311. That has to make it a serious option for the new tablet investor.

Mind you, the market leader has not given up by any means! The iPad2 went on sale in the UK on Friday, and prices are reported to be £399 and up – certainly making them less expensive than the original iPad.

As promised last week, we wanted to revisit QR codes to catch up on some of the latest coverage of this impactful marketing tool, which has the potential to connect the worlds of print and the internet. US site AdAge Digital recently told us about some big names now using QR such as Macy’s, Target and Best Buy. There is also a new Top 10 (in US) link for QR activity, and,  very importantly, some links to tracking solutions for QR codes; this is one of the most important benefits of the codes for marketing folk – you can check the numbers! Kodak has also started to use the QR code on a worldwide basis: not a bad endorsement I guess!

Another follow up on recent weeks’ postings: Firefox 4 is not just out and about, its being downloaded in huge numbers (bigger numbers than the latest Internet Explorer, you might have noted). For all that, there are a few changes in FF4 that have been deemed “annoying” by some, so the chaps at Lifehacker have come up with some fixes.

Finally, do keep checking back to see what will be featured in our next edition, PIND 46. Details of new stories will be added to this text page during the course of the week.

PIND045
Want to read issue 44? Click Here!

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